Guillem Bargalló Torrent

The sustainable product It is no longer just a trend, but an inescapable necessity in the way we design, produce and consume. Companies around the world have taken up the challenge of transforming their business models to reduce their environmental impact, and a clear example of this is IKEA sustainability. The company has made respect for the planet one of its core values, incorporating recycled materials, promoting the circular economy and committing to renewable energy sources in order to move towards a more environmentally responsible future.

In this scenario, IKEA It has established itself as a global leader in striking a balance between design, functionality and sustainability. Its philosophy is based on resource efficiency and accessibility, without compromising on aesthetics or its commitment to the environment. From the phasing out of plastic to investment in renewable energy, IKEA It aims to transform the way we design and live in our spaces.

But how is this vision actually put into practice in the company’s initiatives? To answer this question, today in EdTech Generation We have Guillem Bargalló, in charge of IKEA’s sustainability in Catalonia. Guillem, as well as leading environmental projects within the company, is director of Social Good, a publication specialising in sustainable projects and businesses. He has also taken part in a number of well-known conferences TEDx, where he shared his views on the positive impact of sustainability on the business world.

In this episode, we’ll explore the role of IKEA sustainability, their strategies for a greener future and how each of us can apply these principles in our daily lives. Don’t miss it!