Training in «Marketing and Sales Force Management in Corporate Strategic Management» is a qualification programme comprehensive and specialised developed to meet the needs of professionals and business leaders. This course has been carefully designed to equip participants with the skills, the knowledge and skills required not only to understand, but also to apply effectively the principles and practices key aspects relating to the marketing strategic planning and the management of the sales force.
Today’s business world is characterised by its dynamism and constant competitiveness, which makes the ability to develop effective marketing strategies essential for the success the continuity of any business.