{"id":5051,"date":"2026-03-04T10:19:22","date_gmt":"2026-03-04T10:19:22","guid":{"rendered":"https:\/\/educaedtech.foundation\/moocs\/comercio-en-internet-optimizacion-de-recursos\/"},"modified":"2026-03-04T10:19:22","modified_gmt":"2026-03-04T10:19:22","slug":"e-commerce-resource-optimisation","status":"publish","type":"mooc_course","link":"https:\/\/educaedtech.foundation\/en\/moocs\/comercio-en-internet-optimizacion-de-recursos\/","title":{"rendered":"E-commerce. Resource Optimisation"},"content":{"rendered":"<p>This formation of <strong>E-commerce: Resource Optimisation <\/strong>begins with an introduction to the <strong>Web 2.0<\/strong> and how this is transforming the way businesses operate online. It then explores how <strong>save time, cut costs and improve customer service<\/strong> using digital resources. Marketing 2.0 strategies are analysed, including the use of platforms, business directories and online advertising. Furthermore, the importance of a social media presence and online reputation management is discussed. Finally, options for <strong>generate revenue through e-commerce<\/strong> and related legal matters.<\/p>","protected":false},"excerpt":{"rendered":"<p>This course on E-commerce: Resource Optimisation is designed for entrepreneurs, marketing professionals, online business owners, managers and anyone interested in learning how to optimise online resources for e-commerce. It is ideal for those looking to improve their business\u2019s online presence and increase the efficiency of their online operations.<\/p>","protected":false},"featured_media":0,"template":"","mooc_category":[73,62,43],"class_list":["post-5051","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-academy-894","mooc_category-area-34","mooc_category-group-sectorial"],"acf":[],"_links":{"self":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course\/5051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/media?parent=5051"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_category?post=5051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}