{"id":5046,"date":"2026-03-04T10:19:19","date_gmt":"2026-03-04T10:19:19","guid":{"rendered":"https:\/\/educaedtech.foundation\/moocs\/punto-de-venta-y-psicologia-del-consumidor\/"},"modified":"2026-03-04T10:19:19","modified_gmt":"2026-03-04T10:19:19","slug":"point-of-sale-and-consumer-psychology","status":"publish","type":"mooc_course","link":"https:\/\/educaedtech.foundation\/en\/moocs\/punto-de-venta-y-psicologia-del-consumidor\/","title":{"rendered":"Point of Sale and Consumer Psychology"},"content":{"rendered":"<p>Nowadays, one of the keys to successful sales is <strong>lies in the establishment<\/strong> wherever the sale takes place, therefore, it is <strong>it is necessary to know<\/strong> the <strong>principles and criteria<\/strong> for the <strong>layout of the sales area<\/strong>. With this training programme in <strong>Point of Sale and Consumer Psychology<\/strong> you will be able to hold your own in the sector and <strong>define and organise<\/strong> human resources at the point of sale, in accordance with the criteria set out in the <strong>consumer behaviour<\/strong>. You will be able to acquire the necessary knowledge about the <strong>criteria and principles<\/strong> for the distribution of the <strong>retail space<\/strong>, amongst other things.<\/p>","protected":false},"excerpt":{"rendered":"<p>This training course on Point of Sale and Consumer Psychology is aimed at professionals in the retail and marketing sectors, students in these fields, and, more generally, anyone interested in gaining knowledge of the principles and criteria governing the layout of sales areas, shop design, etc.<\/p>","protected":false},"featured_media":0,"template":"","mooc_category":[73,62,43],"class_list":["post-5046","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-academy-894","mooc_category-area-34","mooc_category-group-sectorial"],"acf":[],"_links":{"self":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course\/5046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/media?parent=5046"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_category?post=5046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}