{"id":4999,"date":"2026-03-04T10:16:57","date_gmt":"2026-03-04T10:16:57","guid":{"rendered":"https:\/\/educaedtech.foundation\/moocs\/neuromarketing\/"},"modified":"2026-03-04T10:16:57","modified_gmt":"2026-03-04T10:16:57","slug":"neuromarketing","status":"publish","type":"mooc_course","link":"https:\/\/educaedtech.foundation\/en\/moocs\/neuromarketing\/","title":{"rendered":"Neuromarketing"},"content":{"rendered":"<p>The <strong>neuromarketing<\/strong> is a discipline that combines neuroscience and marketing, and which aims to identify and understand the <strong>information processes<\/strong> of the human brain in order to make more effective marketing and advertising decisions. This is the <strong>science<\/strong> which studies the <strong>processes<\/strong> which take place at the <strong>brain<\/strong> the human aspect of decision-making in <strong>purchase<\/strong>. The reason why consumers do or do not buy a product. With this training programme in <strong>Neuromarketing<\/strong> you will be able to understand the scope of the concepts associated with neuromarketing and its <strong>applicability by analysing<\/strong> real-life cases and by studying the effects that the <strong>advertising and brands<\/strong> have in mind, as well as providing a range of resources to develop <strong>successful strategies<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>This neuromarketing training course is aimed at professionals in the business sector, such as entrepreneurs, small business owners, marketing and sales professionals, as well as students and anyone else with an interest in the field of neuromarketing.<\/p>","protected":false},"featured_media":0,"template":"","mooc_category":[40,48,50],"class_list":["post-4999","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-group-corporativo","mooc_category-area-16","mooc_category-academy-898"],"acf":[],"_links":{"self":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course\/4999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/media?parent=4999"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_category?post=4999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}