{"id":4954,"date":"2026-03-04T10:15:27","date_gmt":"2026-03-04T10:15:27","guid":{"rendered":"https:\/\/educaedtech.foundation\/moocs\/herramientas-tecnologicas-al-servicio-de-la-gestion-comercial-de-clientes\/"},"modified":"2026-03-04T10:15:27","modified_gmt":"2026-03-04T10:15:27","slug":"technological-tools-to-support-customer-relationship-management","status":"publish","type":"mooc_course","link":"https:\/\/educaedtech.foundation\/en\/moocs\/herramientas-tecnologicas-al-servicio-de-la-gestion-comercial-de-clientes\/","title":{"rendered":"Technological Tools to Support Customer Relationship Management"},"content":{"rendered":"<p>This <strong>Course: Technological Tools for Customer Relationship Management<\/strong> It will enable you to play a key role in customer relationship management by allowing companies to organise, <strong>analyse<\/strong> y <strong>optimise<\/strong> its relations with the <strong>customers<\/strong>. The choice of specific technological tools will depend on your company\u2019s needs and your customer management strategy. The effective integration of these tools can help companies optimise their operations, improve customer satisfaction and boost sales.<\/p>","protected":false},"excerpt":{"rendered":"<p>This course, \u2018Technological Tools for Customer Relationship Management\u2019, is aimed at companies and organisations of various sizes and from different sectors that wish to manage their customer relationships effectively. This includes both B2B (business-to-business) and B2C (business-to-consumer) companies.<\/p>","protected":false},"featured_media":0,"template":"","mooc_category":[73,62,43],"class_list":["post-4954","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-academy-894","mooc_category-area-34","mooc_category-group-sectorial"],"acf":[],"_links":{"self":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course\/4954","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/media?parent=4954"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_category?post=4954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}