{"id":4928,"date":"2026-03-04T10:14:13","date_gmt":"2026-03-04T10:14:13","guid":{"rendered":"https:\/\/educaedtech.foundation\/moocs\/fidelizacion-calidad-y-gestion-de-clientes\/"},"modified":"2026-03-04T10:14:13","modified_gmt":"2026-03-04T10:14:13","slug":"customer-loyalty-quality-and-customer-management","status":"publish","type":"mooc_course","link":"https:\/\/educaedtech.foundation\/en\/moocs\/fidelizacion-calidad-y-gestion-de-clientes\/","title":{"rendered":"Customer Loyalty, Quality and Customer Management"},"content":{"rendered":"<p>At present, in a <strong>a highly competitive environment<\/strong>, companies find themselves having to <strong>build customer loyalty<\/strong>, this being the ultimate aim of any business, as there is no point in <strong>attract customers<\/strong> if you don\u2019t manage to build customer loyalty afterwards. The <strong>customer loyalty<\/strong> It is a process that is built up day by day; it is a process <strong>in the long term<\/strong> and which cannot be achieved straight away. With this training programme in <strong>Customer Loyalty, Quality and Customer Management <\/strong>Students will acquire knowledge of the <strong>necessary strategies<\/strong> to achieve the <strong>customer loyalty<\/strong>, using quality management systems and tools such as <strong>databases<\/strong>, relationship marketing techniques and <strong>customer retention.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>This training course on Customer Loyalty, Quality and Management is aimed at anyone interested in gaining knowledge relating to customer loyalty, quality and management. It is also aimed at marketing and sales professionals, business owners and entrepreneurs, etc.<\/p>","protected":false},"featured_media":0,"template":"","mooc_category":[53,52,37],"class_list":["post-4928","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-academy-928","mooc_category-area-1","mooc_category-group-transversal"],"acf":[],"_links":{"self":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course\/4928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/media?parent=4928"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educaedtech.foundation\/en\/wp-json\/wp\/v2\/mooc_category?post=4928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}